By: Alex Roe
Wise words and yet another indication that the traditional press release is being superseded by online content. As you also point out, the performance of digital content is easier to measure than the...
View ArticleBy: Malcolm Atherton
Alex, I think that it is important to note that the press release (or better yet, “content advisory”) BECOMES digital content and a part of what is measured at the website side is a direct result from...
View ArticleBy: PR Trends for 2013: Outcomes & Tactics | Beyond PR
[...] Related reading: Demand More from Your Press Releases [...]
View Article
More Pages to Explore .....
